Back in 2015, Lavazza together with Slow Food collaborated with iconic photographer Steve McCurry and creative director Armando Testa for the creation of the Earth Defenders calendar. For lack of the right words, we will loosely though very respectfully sum up the Earth Defenders project as a visual journey of men women who are devoted to nurturing and therefore courageously defending their land in Africa.
“This series take a stand beside all the Earth Defenders and food traditions: they are symbols of hope for local communities and spokespeople of the potential for development and a better future. The picture capture the spirit, strength and humanity of women and men who protect their land and projects in Africa with passion and bravery.” – Photography Office, 2015
From Edward, the guardian of sustainable agriculture to John the pumpkin Lare whisperer. From Maye the spice and grain alchemist to the women of Kafa who are deeply rooted in coffee. The Earth Defenders project captured Africa’s very warriors, who are at the heart of protecting food traditions for future generations.